I am Renaud
Swiss-Army writer based in Paris.
A former PR agent, I am now a specialised Journalist, as well as a fashion Editor and Copywriter.
I have been collaborating with many magazines and media in France, Taiwan and Hong-Kong (Têtu, Elle, TheGoodGoods, Marie Claire HK, Milk X…), as well as many luxury brands (Louis Vuitton, Mr & Mrs Italy…) and designers (Jay Ahr…).
I speak and write in :
I am a Journalist
my main areas of expertise are ethical and sustainable fashion, environmental issues at large and sustainable innovation.
Lately, I have also been writing about social issues, especially the labour conditions of textile workers and visibility of minorities in the fields of arts and culture.
I love writing on topics which require research and analysis.
I also have a thing for human-contact and interviews with fashion designers, fashion specialists, scientists, researchers, consumers etc. My interviews are published in the written form or in podcasts.
My expertise in the world of fashion media is complete as I also work as a producer for shootings and editorials. I mostly help Chinese and HK media plan their shootings in Paris.
I am a Copywriter
I write for a variety of supports and contexts, from PR writing (press releases, press kit…) to digital-copywriting (redesigning all contents for a website, providing SEO consulting…) and B2C or B2B communication supports (brand profiles, brochures..).